📌 1. Preliminary Preparation Work
✅ Virtual Payment Card Preparation
Quickly register an account on the EasyPay official website, supporting quick login via email or Telegram.
Use USDT (TRC20 chain) for account recharge; new users are advised to recharge at least 20 USDT for the first time.
After successful card activation, the system automatically converts the balance to US dollars (USD), perfectly adapting to the payment needs of international platforms like Facebook.
Fully obtain virtual card information (including card number/expiration date/CVV code/billing address, etc.) for binding payment methods to advertising accounts.
For technical issues, you can communicate in real-time through TG customer service.
👉 EasyPay | Register in one minute, easily subscribe to overseas online services https://easy-pay.site/pages/user/signup?ref=RVBFc3VUQ3dOSEAxMQ==
👉 EasyPay | 24-hour online card opening customer service https://t.me/easypay_u
✅ Essential Account and Tool List
| Project | Key Description |
|---|---|
| Facebook Business Manager | Create BM management system via business.facebook.com |
| Advertising Account | Add self-operated or agency advertising accounts in BM |
| Page (Page) | Prepare 1-3 test pages, ensuring complete information |
| Landing Page | Independent site, Landing Page, or mini program are all acceptable |
| Pixel Code | Deploy in advance for user behavior tracking |
| Payment Method | It is recommended to use EasyPay virtual credit card (Visa/MasterCard dual channel) |
💡 2. Detailed Account Configuration Process
Log in to BM and enter "Advertising Account Settings"
Set basic parameters: account name/time zone/currency (recommended USD)
Choose EasyPay virtual card when binding payment methods
Key points for page creation:
Improve brand visual system (profile picture + cover + introduction)
Add Facebook Pixel code to your website or landing page (manual installation or plugin method is acceptable)
🎯 3. Advertising Structure and Goal Selection
Facebook adopts a three-level advertising structure:
Campaign
Ad Set
Ad
Mainstream advertising goal comparison:
| Type | Applicable Scenarios | Recommendation Index |
|---|---|---|
| Conversion | Orders/Form Collection | ★★★★★ |
| Traffic | Content Traffic | ★★★ |
| Interaction | Increase Followers/Engagement | ★★★ |
| Sales | Product Promotion | ★★★★ |
🛠 4. Advertising Group Optimization Configuration
| Parameter Item | Recommended Plan |
|---|---|
| Region | Precise targeting (e.g., USA/Singapore) |
| Audience | Set according to product profile (e.g., women aged 25-45) |
| Interest Tags | "Cross-border shopping", "Beauty influencers", etc. |
| Budget | CBO model, recommended $10/day |
| Schedule | Continuous delivery or custom time periods |
💡 During the testing period, it is recommended to use "broad interests + multiple groups in parallel," and later achieve precise delivery through lookalike audiences.
🎨 5. High Conversion Material Production Guide
| Element | Optimization Tips |
|---|---|
| Format | Short video > Carousel > Single image |
| Title | Pain points + Limited-time benefits (e.g., "Limited-time offer + free gift") |
| Copy Structure | Pain point → Solution → Call to action |
| Link | Add UTM tracking parameters |
| CTA Button | "Consult Now", "Claim Limited-time Offer", etc. |
📈 6. Data Monitoring and Optimization Plan
Core indicator reference:
| Indicator | Health Value |
|---|---|
| CTR | >1.5% |
| CPC | $0.3-$1.5 |
| ROAS | E-commerce needs >3 |
Optimization directions:
Low exposure: Increase budget or expand interest tags
Low CTR: Optimize main visuals and copy
Low conversion: Simplify landing page process
Continuously conduct A/B testing
🚀 7. Private Domain Traffic Conversion Strategy
Guide to Telegram/WhatsApp and other IM tools
Use Lead Ads for efficient customer acquisition
Expand lookalike audiences (LAL)
Utilize AI tools to generate quality copy
🧾 8. Common Problem Responses
| Problem | Solution |
|---|---|
| Account Ban | Avoid switching multiple accounts, keep information consistent |
| Payment Failure | Check EasyPay card balance/billing address |
| Review Rejection | Avoid sensitive words like "first", "special effects", etc. |
| Slow Page Loading | Enable CDN acceleration |
🔧 Recommended Efficient Tools
EasyPay: High approval rate virtual card, card opening fee only $3
Canva/CapCut: Professional material production
ChatGPT: Intelligent copy generation
Pixel Helper: Code detection tool
UTM Builder: Link tracking construction
Choose EasyPay virtual credit card to enjoy exclusive advantages:
✓ No KYC real-name authentication required
✓ Supports USDT recharge
✓ Visa/MasterCard dual channel
✓ 24/7 Chinese customer service support